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Faxe Kondi, Danish Challenge2025Close
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TikTok effect

Creating engagement around the Norwegian launch of Denmarks most famous soda Faxe Kondi.Norwegians love to speak "danish", but we're not very good at it. When Faxe Kondi was entering the Norwegian market this concept wanted to capitalize on that. Testing Norwegians ability to speak Danish using AI and gamification.The game is built as a TikTok effect, using their studio.
Client
Faxe Kondi
Year
2025
Deliveries
Development
Tech Stack
TikTok
Concept & Project Owner
WAL
Awards
Bronze, Influencer MarketingSilver, ChannelShortlist, Content MarketingShortlist, Online ActivationAwarded, Greatest Creative
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Stats
Top effect creators1 %
Views4,000,000 +
Tries105,000 +
Likes80,000 +