
Newly established real estate chain
Emera is a newly established real estate chain with high ambitions and a clear goal: going nationwide. To support this growth in a strong and coordinated way, Emera chose Smør as their technology partner.Starting a real estate chain from scratch is no small task. Smør supported Emera with teaser campaigns and marketing activities to both recruit brokers and introduce the brand to the market. The main delivery, however, is the development of a fully new digital platform where Emera can showcase their offices, employees, and most importantly: properties for sale.The website is built in NextJS with Sanity as the CMS, and is integrated with the broker system Vitec Next, where listings and property information are stored. The site is designed to be user-friendly, universally accessible, SEO-optimized, and scalable to support Emera’s ongoing growth.
Smør has handled the technology development from frontend to backend, in collaboration with the design agency Vii, and continues to be an active partner in Emera’s further expansion.








